Ad Narrator.

Ad Report + Change history
recapped in plain English.

Ad Narrator is the intelligence layer on top of Google Ads and Meta Ads. It reads your metrics and change history, narrates plain-English monthly reports that connect the dots between what you changed and what happened, and delivers them, while you keep full ownership of your data.

Built by paid media pros · Your data stays yours · Budget monitor included

Both platforms, one view

Google Ads and Meta Ads side-by-side. Daily metrics roll up into monthly trendlines.

Change history, captured

Every budget bump, paused campaign, new ad set - timestamped and tied back to performance shifts.

Reports that read like a memo

“Spend rose 24% after you raised the Search budget on Mar 12, lifting conversions but cutting ROAS to 2.1×.”

Sample output

A monthly report, in your inbox feel.

March 2026 · Acme Co.

Cross-channel performance

Spend

$48,920

+12.4%

ROAS

2.8×

−0.4×

Conversions

1,284

+18.1%

Daily spend and CPA this month

Google Ads drove the month's growth, spend rose 24% to $26,400 after you increased the Search campaign target CPA from $45 to $62 on March 12, giving the algorithm more room to bid aggressively. Conversions tracked with the increase (+31%), but CPC climbed from $1.20 to $1.48 as you entered more competitive auctions, pushing ROAS down to 2.1×.

Meta Ads stayed flat in spend but improved efficiency: pausing the underperforming "Retargeting v3" ad set on March 8 freed budget for "Lookalike 2%", which delivered ROAS of 4.1× over the back half of the month.